4 Must-have Skills for Great SEO Professional

Today, digital marketing skills are in a huge demand, and have become a vital part of a promotion; it offers a massive opportunity for digital marketers to intensify their message to the audience. Search engines have humongous number of commerce entrances. And, hence getting a top spot for your companies in such haste is a … Continue reading 4 Must-have Skills for Great SEO Professional

Advertisements

Smart Strategies to Optimize Digital Marketing

An effective digital marketing strategy can help you take the right decisions to make a company successful online. It offers a structure that gives a sequence to ensure inclusion of all key activities of strategy development and implementation. Before getting into the task of digital marketing, it is very crucial to understand what your client … Continue reading Smart Strategies to Optimize Digital Marketing

Has print media lost its credibility against digital?

No doubt, online news media is now counted as an inevitable part of the mainstream media but does it mean that newspapers, in particular, have lost their popularity? Where reading news reports and articles is made easy with free and unlimited access across the globe, does print newspapers charged with pennies still matter? This can … Continue reading Has print media lost its credibility against digital?

Trends and Blings of Digital Public Relations

Public Relations is a dynamic industry ceaselessly evolving with the time, space, technology and the publics. Long past the days when PR practitioners used to fax media advisories, press releases and media kits for gaining coverage. A lot more than this has now gone digital and the traditional public relations turned into digital public relations. … Continue reading Trends and Blings of Digital Public Relations

When PR & Digital Marketing Combines, Your Business Rises Sky-high?

Haven’t we all heard that PR is not marketing, and Digital Marketing is not PR? True that! But what sets them apart? Both have similar goals- the enhancement of brand's overall visibility which will impact its revenue. It’s, of course, the medium or practices of the two that keep them distinct and distant. While PR … Continue reading When PR & Digital Marketing Combines, Your Business Rises Sky-high?

Why Video Content Should Be At the Heart of Your Digital Marketing Campaign?

The way people consume the content is changing. They no longer are interested in reading the extensive articles or looking at plain demographics unless there is really important stuff embedded in them. Meanwhile, online videos are leading the businesses to not only attract viewers, but also converting them into customers. These catch the attention of … Continue reading Why Video Content Should Be At the Heart of Your Digital Marketing Campaign?

When PR & Digital Marketing Combines, Your Business Rises Sky-high

Haven’t we all heard that PR is not marketing, and Digital Marketing is not PR? True that! But what sets them apart? Both have similar goals- the enhancement of brand's overall visibility which will impact its revenue. It’s, of course, the medium or practices of the two that keep them distinct and distant. While PR … Continue reading When PR & Digital Marketing Combines, Your Business Rises Sky-high