Rules which help Startups in taking PR Services

Once you are ready with the product and you are all set to announce your brand's name in the market then you are left with two options either do it all on your own or work with a PR agency, because you are the one who is responsible to decide the best way to get … Continue reading Rules which help Startups in taking PR Services

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Role of Social Media in new PR outlook

Social media, once a newbie in the PR world has now overtaken the overall industry by storm. And similar to any hyperactive teenager, social media is moving ahead with pace, continually picking up skills and even skinning off its knees occasionally with some trouble technologies. But PR agencies must be vigilant and look out for … Continue reading Role of Social Media in new PR outlook

PR Industry is nowhere to go and will continue to grow rapidly

With the digital wave spreading all across the nation, the industries have switched most of their work from touch, feel and visit world to all virtual to keep up their competitiveness on a global level. Speculations are rife that with the digital booming, the downfall of Public Relations (PR) is to happen very soon. Thankfully, … Continue reading PR Industry is nowhere to go and will continue to grow rapidly

Communication Challenges in Digital Age

While the digital age has given us some of the best communication tools, it has fuels the wave of fake news, manipulation, and misinterpretation of information on the social platforms. One statement from a businessman, politician, celebrity or even an ordinary statement from an ordinary person hits the controversial headlines and news on print and … Continue reading Communication Challenges in Digital Age

How to Secure TV Coverage for Your Client?

What’s the chief goal of PR professionals? Is it to obtain the maximum press and media coverage? Cool! What’s the second one? Every PR Agency in Delhi, Mumbai or pan India craves for getting worthwhile TV coverage for its clients. While achieving the first one is pretty manageable, the second is slightly elusive. The broadcast … Continue reading How to Secure TV Coverage for Your Client?

Brainstorming your way to PR success

With the technological transformations and innovations changing the communications industry every now and then, it has truly become difficult to master the art of Public Relations (PR) and marketing. From the time of physically clipping client’s coverage in media, the PR industry has now reached a time where digital especially the social media is the … Continue reading Brainstorming your way to PR success