Brainstorming your way to PR success

With the technological transformations and innovations changing the communications industry every now and then, it has truly become difficult to master the art of Public Relations (PR) and marketing. From the time of physically clipping client’s coverage in media, the PR industry has now reached a time where digital especially the social media is the … Continue reading Brainstorming your way to PR success

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How to manage Public Relations crises when your reputation is at stake?

A data breach, violation of terms & conditions or simply the mismanagement of the products and services may cause severe damage to an organization’s image. Whenever a scandalous or a fraudulent act is disclosed on the company’s part, its PR department or the authorities should instantly be engaged in developing a full-proof plan for saving … Continue reading How to manage Public Relations crises when your reputation is at stake?

Trends and Blings of Digital Public Relations

Public Relations is a dynamic industry ceaselessly evolving with the time, space, technology and the publics. Long past the days when PR practitioners used to fax media advisories, press releases and media kits for gaining coverage. A lot more than this has now gone digital and the traditional public relations turned into digital public relations. … Continue reading Trends and Blings of Digital Public Relations

Plan Your Corporate Event with Professional Event Managers

As soon as one hears the term “corporate event,” one unconsciously begins thinking of the best event management companies in Delhi or nearby. That’s because managing corporate event, especially a big one, is tougher than one usually thinks. Companies prefer to outsource the event management duty to professionals specialized in Public Relations of Business events. … Continue reading Plan Your Corporate Event with Professional Event Managers

How to Grow your local business with Social Media?

In today’s world accentuating the brand/organization is a must. Small businesses shove off their brand’s product or services on social media platforms in order to make it more notable. There are several ways by which small business can position themselves in the market amongst their competitors. One of the ways to do so is by … Continue reading How to Grow your local business with Social Media?

Why PR is the Need of the Hour for Startup Businesses?

Startup businesses are more on the rise these days. So, there comes the situation, how to publicize them or how to make them stand out from rest of the companies? There could be many things like advertising through various means of networking or to hiring a public relations firm. Now, the question arises, what Public … Continue reading Why PR is the Need of the Hour for Startup Businesses?